The client is a Time Management specialist.   She wanted to create a meaningful connection with the target audience on a regular basis, which would lead to an increase in bookings.  

Target Audience: 

Predominately B2B


We established an early morning breakfast club, held once a month in different locations.  Each session covered different aspects of Time Management and was filled with easy to implement strategies.  The Breakfast Club gave the client- Robyn Pearce, (AKA The Time Queen) an opportunity to showcase her skills and knowledge.   She was also able to engage with guests one-on-one at the end.  This led to a marked increase in bookings. 


The client generated a fantastic ROI from The Breakfast Club, which ran for three years across three cities, finishing in 2013.  Gettingagrip is still getting work today as a result of this initiative.